Sans Normal Walaz 7 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: packaging, children’s, posters, branding, social media, friendly, playful, casual, handmade, approachable, warmth, approachability, informality, whimsy, distinctiveness, rounded terminals, soft curves, monolinear feel, open apertures, loose rhythm.
This sans serif has a softly rounded, hand-drawn character with gently irregular curves and a relaxed, monolinear feel. Strokes end in rounded terminals and corners are softened throughout, giving forms a smooth, approachable silhouette. Counters are generally open and generously shaped, and the overall rhythm reads slightly bouncy due to subtle variations in stroke flow and spacing. Numerals follow the same rounded construction, with simple, legible shapes and a consistent, casual texture in running text.
It suits applications that benefit from an approachable voice, such as packaging, cafés and small businesses, children’s or educational materials, and cheerful poster headlines. It can also work for short-to-medium text in branding and social media where a friendly, handmade feel is desired.
The font conveys an informal, friendly tone with a lightly whimsical edge. Its softened geometry and mild irregularities suggest a human touch, making it feel warm and unpretentious rather than strictly technical or corporate.
The design appears intended to merge clean sans-serif readability with a more human, lightly whimsical drawing style. By keeping shapes simple and rounded while allowing subtle irregularities, it aims to feel personable and contemporary without becoming overly decorative.
In the sample text, the type maintains clear word shapes while keeping a distinctive, relaxed texture. Round letters (like o, e, c) lean on circular construction, while straight-sided forms retain gentle curvature, which helps preserve cohesion across mixed-case text and numerals.