Sans Normal Asliy 12 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Ciutadella' by Emtype Foundry (names referenced only for comparison).
Keywords: ui text, body text, editorial, signage, branding, clean, neutral, modern, functional, friendly, legibility, versatility, clarity, neutrality, modernity, geometric, rounded, open counters, even color, high legibility.
This is a clean sans with largely geometric construction and smooth, round curves. Strokes maintain an even, consistent thickness, producing a steady typographic color across words and lines. Counters are open and clear, with broad bowls in letters like B, D, O, and P, and a simple, straight-sided structure in E, F, H, and N. Terminals are plain and unembellished, and diagonals (V, W, X, Y, Z) are crisp without calligraphic modulation; numerals are straightforward and well-balanced for text and UI-style settings.
This font is well suited to interface copy, product and marketing text, editorial layouts, and general-purpose corporate communication where clarity and consistency are priorities. Its clean outlines and open counters also make it a solid choice for wayfinding and signage, and for understated branding that wants a modern, approachable voice.
The overall tone is neutral and contemporary, leaning practical rather than expressive. Its rounded geometry adds a mild friendliness while keeping a businesslike, no-nonsense rhythm suited to everyday reading.
The design appears intended as a versatile, workhorse sans that prioritizes legibility and a calm visual rhythm. By relying on simple geometric forms and restrained detailing, it aims to perform reliably across a wide range of sizes and everyday typographic contexts.
The sample text shows stable spacing and consistent proportions that hold up well at paragraph scale, with clear differentiation among similar forms (notably I, l, and 1 through distinct shapes). Punctuation and apostrophes read plainly, supporting continuous text without drawing attention to individual details.