Slab Square Ugnid 2 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: book typography, editorial design, magazine text, pull quotes, branding, literary, traditional, scholarly, warm, editorial, text emphasis, print tradition, readable character, editorial voice, slab serif, bracketed serifs, calligraphic, oldstyle numerals, lively rhythm.
This is an italic slab-serif with sturdy, fairly uniform strokes and strong, square-shouldered serifs that read as confident and well planted. The letterforms lean noticeably to the right with a calligraphic, slightly cursive construction, especially in the lowercase, where entry and exit strokes create a flowing rhythm. Serifs appear mostly bracketed and robust, with flat-ended terminals and a gently modulated, low-contrast texture that stays even across words. Proportions feel moderately narrow with lively spacing, and the overall silhouette is energetic without becoming spiky or overly sharp.
It suits long-form editorial settings—books, essays, and magazine features—where an italic voice is needed for emphasis while still holding a stable, readable texture. The expressive slant and sturdy slabs also work well for pull quotes, titles in literary or cultural contexts, and branding that aims for tradition with a bit of charm.
The tone is literary and classical, evoking book typography and traditional printing. Its italic movement adds warmth and personality, making text feel expressive and human rather than purely mechanical. The sturdy slab details keep the voice grounded and authoritative, suitable for serious or scholarly messaging with a personable tilt.
The design appears intended to merge the forward motion of an italic with the firmness of slab serifs, creating a distinctive text companion that can emphasize content without losing typographic authority. It prioritizes a consistent word rhythm and a familiar, print-rooted character over stark modernism.
The uppercase maintains a formal, inscriptional presence while the lowercase carries more of the design’s handwriting influence, producing a dynamic mixed-case color. Numerals show an oldstyle feel with varied heights and a text-forward rhythm that blends naturally into running copy.