Serif Normal Pygim 3 is a bold, wide, very high contrast, upright, normal x-height font visually similar to 'Madigan' and 'Madigan Text' by Hoftype and 'Monckeberg' and 'Princesa' by Latinotype (names referenced only for comparison).
Keywords: headlines, editorial, magazines, branding, posters, fashion, dramatic, refined, classic, display impact, premium tone, editorial voice, classic revival, bracketed, tapered, calligraphic, sculpted, crisp.
A high-contrast serif with sculpted, tapering strokes and crisp, bracketed serifs that sharpen into fine hairlines. The letterforms feel broad and confident, with rounded bowls and strong vertical stress that creates a pronounced thick–thin rhythm. Terminals often end in pointed, wedge-like cuts, giving curves a slightly faceted, chiseled finish. Lowercase proportions read as moderate in height with compact counters in the heavier joins, while the numerals and capitals maintain a consistent, display-forward color and presence.
Best suited to headlines, magazine typography, and brand identities where strong contrast and sculpted details can be appreciated. It works well for posters, packaging, and pull quotes, especially in larger sizes where the fine hairlines and bracketed serifs remain clear.
The overall tone is luxurious and dramatic, combining traditional serif refinement with a contemporary, high-fashion edge. Its sharp hairlines and bold main strokes create a sense of authority and polish, suited to designs that want to feel premium and intentional rather than neutral.
The design appears intended to deliver a classic serif voice with heightened contrast and stylized finishing, prioritizing visual impact and elegance in display contexts. Its broad proportions and crisp detailing aim to balance tradition with a more fashion-oriented, contemporary sharpness.
In text settings the dense strokes and tight internal spaces produce a dark, impactful texture, with the hairlines providing sparkle at larger sizes. Pointed terminals and wedge serifs add distinctive personality in letters like the diagonals and curves, helping headings feel crafted rather than purely utilitarian.