Cursive Apdem 7 is a regular weight, very narrow, high contrast, italic, short x-height font.
Keywords: invitations, greeting cards, quotes, branding, packaging, playful, casual, whimsical, friendly, romantic, hand-lettered feel, personal tone, expressive display, modern script look, brushy, looping, bouncy, monoline feel, organic.
A lively, handwritten script with a forward slant and a brush-pen texture. Strokes show pronounced thick–thin modulation, with tapered entry/exit strokes and rounded turns that keep the letterforms soft. The rhythm is bouncy and slightly irregular in a natural way, with tall ascenders/descenders, compact lowercase bodies, and frequent looping joins that create a continuous flow in text. Capitals are more standalone and gestural, while the lowercase connects readily and maintains an airy, open counter shape.
Well suited to short-to-medium display settings such as invitations, greeting cards, social posts, boutique branding, and packaging where a friendly handwritten presence is desired. It also works nicely for pull quotes and headings when you want an organic, personal signature-like feel.
The overall tone feels informal and personable, like quick but confident hand lettering. Its looping forms and animated stroke contrast lend a lighthearted, charming voice that reads as approachable rather than formal.
Likely designed to emulate modern brush-script lettering with an easy, flowing connection pattern and expressive contrast, prioritizing warmth and personality in display text over rigid uniformity.
In longer lines, the connected lowercase creates strong horizontal movement, while the more expressive capitals add emphasis at word starts. Numerals follow the same handwritten logic with simple, slightly stylized forms and occasional soft terminals that match the script’s brush-like finish.