Script Hamo 7 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, headlines, invites, posters, friendly, playful, casual, cheerful, approachable, handmade, expressive, informal, brushy, rounded, bouncy, soft terminals, cursive flow.
A smooth, brush-pen style script with rounded terminals and consistently thick, low-contrast strokes. Letterforms lean forward with a lively slant, and many joins are implied through cursive construction even when characters are set individually. The overall texture is soft and buoyant, with generous curves, compact counters, and a slightly bouncy baseline feel that keeps words energetic and readable.
Best suited for short to medium-length display use where a friendly handwritten voice is desired: logos, packaging accents, social media graphics, invitations, greeting cards, café or boutique signage, and pull quotes. It can also work for headers and subheads in lifestyle or kids-oriented designs, especially at sizes where the rounded joins and thicker strokes stay open.
This font feels friendly and upbeat, with an informal confidence that reads as personable rather than precious. The steady, flowing rhythm gives it a warm, conversational tone that suits cheerful messaging and approachable branding.
The design appears intended to mimic quick, confident brush lettering: smooth, connected strokes, simplified shapes, and a forward-leaning momentum for natural readability. Its forms prioritize charm and warmth over strict regularity, delivering a handcrafted look that remains cohesive across full words and lines.
Capitals are prominent and rounded, pairing well with the lowercase’s flowing connections, while numerals share the same soft, brush-like construction for consistent tone in dates and pricing. The overall spacing and stroke heft create a strong silhouette that holds up well on light backgrounds.