Slab Contrasted Urra 12 is a bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, editorial, book covers, posters, packaging, confident, traditional, robust, bookish, print impact, classic tone, text authority, heritage feel, bracketed serifs, ball terminals, oldstyle figures, tight aperture, heavy bracket.
This typeface presents a sturdy slab‑serif structure with strongly bracketed slabs, softened joins, and a distinctly weighty color. Stems are thick and confident, with moderate internal contrast and rounded transitions that keep the forms from feeling mechanical. Counters are relatively compact and apertures tend toward the closed side, producing a dense, authoritative texture in text. The lowercase shows a two‑storey “a” and “g” with small ear-like details, while several letters and numerals feature ball terminals and teardrop finishes that add a slightly bookish, printed feel. Overall spacing reads even and text builds into a solid, high-impact paragraph color.
It suits headlines and subheads where strong presence is needed, and it also works well for editorial layouts and book-cover typography that benefits from a dense, authoritative text color. The traditional detailing and oldstyle-feeling figures make it a good fit for packaging, labels, and print-forward branding that aims for heritage and reliability.
The tone is assertive and classic, with a slightly vintage, ink-on-paper character. Its hefty slabs and compact counters give it a dependable, editorial voice, while the rounded brackets and ball terminals introduce a subtle warmth and personality.
The likely intention is to deliver a bold, readable slab-serif for print and display that feels classic rather than industrial. By combining heavy slabs with rounded brackets and ball terminals, it aims to project authority with a touch of warmth and typographic tradition.
The design balances squarish slab cues with softened curves, so it avoids the rigid, geometric look of many slabs. Numerals appear oldstyle in the sample, blending smoothly into running text and reinforcing a traditional typographic rhythm.