Sans Superellipse Irdu 3 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, logotypes, packaging, signage, retro, industrial, techy, chunky, playful, impact, distinctiveness, retro tech, rounded corners, blocky, geometric, compact counters, stencil-like cuts.
A heavy, block-built sans with rounded-rectangle (superellipse) construction and soft corner radii throughout. Strokes are monolinear and dense, with tight internal spaces and a generally squared-off skeleton that keeps curves minimal and corners dominant. Many glyphs include small rectangular notches and slit-like openings, giving the set a subtly segmented, almost stencil-cut feel. The rhythm is chunky and compact, with broad horizontal presence and simplified joins that keep silhouettes strong at display sizes.
Best suited to large-scale typography such as headlines, posters, brand marks, and packaging where the chunky silhouettes and notched details can be appreciated. It can also work for signage and short UI labels when a strong, game/industrial tone is desired, but the compact counters suggest avoiding long paragraphs or very small sizes.
The font projects a bold, engineered personality—part retro display, part arcade/tech signage. Its softened corners keep it approachable, while the notched details add a mechanical, constructed flavor that reads as assertive and slightly playful.
The design appears intended to deliver maximum visual punch with a rounded-rect geometry and distinctive cut-in details that create a recognizable, constructed texture. It aims for high memorability in display settings, balancing toughness with friendly rounded corners.
Numerals and uppercase forms appear especially poster-forward, with large masses and small counters that favor impact over delicate detail. The notches create distinctive word shapes and add texture in headlines, but also make the face feel intentionally stylized rather than neutral.