Script Emvu 7 is a regular weight, normal width, medium contrast, italic, short x-height font.
Keywords: branding, packaging, headlines, posters, quotes, casual, expressive, friendly, handmade, lively, handwritten feel, casual elegance, display impact, warmth, brushy, rounded, tapered, calligraphic, bouncy.
A flowing, right-slanted script with brush-like strokes that taper into pointed terminals and occasional teardrop ends. Letterforms show a lively rhythm with slightly variable proportions, rounded bowls, and soft curves balanced by crisp entry/exit strokes. Uppercase characters read as simplified, swashy capitals with modest flourishes, while the lowercase maintains a quick handwritten cadence with compact counters and a relatively low x-height. Numerals follow the same calligraphic logic, with curved forms and tapered finishes that keep the texture consistent in text.
Works best for short-to-medium display copy where a handwritten voice is desirable—brand marks, packaging callouts, social graphics, invitations, and editorial pull quotes. It can also serve as an accent face paired with a straightforward sans or serif for longer layouts.
The overall tone is informal and personable, like quick brush lettering used for notes, menus, or friendly announcements. Its energetic slant and springy curves give it a confident, upbeat feel without becoming overly ornate.
Designed to capture the immediacy of brush handwriting in a clean, repeatable font form—expressive and legible, with enough flourish to feel distinctive while staying practical for everyday display use.
Stroke endings often sharpen into small wedges, creating a subtly textured edge that helps it feel drawn rather than mechanically smooth. Spacing appears comfortable and open for a script style, supporting legibility in short phrases and display settings.