Sans Normal Lomoh 7 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Gezart' by Ani Dimitrova, 'Nietos' by Melvastype, 'Neue Reman Sans' by Propertype, and 'Corsa Grotesk' by Typedepot (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, energetic, punchy, friendly, bold, impact, momentum, promotional, modernity, approachability, rounded, oblique, blocky, compact, high-impact.
A heavy, oblique sans with rounded, bowl-like curves and blunt terminals. The letterforms are broad and compact, with generous counters in rounds like O, C, and Q, and a generally uniform stroke presence that keeps texture dark and consistent. Curves are smooth and circular, while diagonals and joins are simplified for a sturdy, poster-ready silhouette; overall spacing reads tight and purposeful, emphasizing mass and momentum in text.
Best suited to display applications where bold texture and speed are desired—headlines, posters, brand marks, packaging, and sports or event graphics. It can also work for short UI labels or calls-to-action when a strong, friendly emphasis is needed, but its dense color is most effective at larger sizes.
The overall tone is confident and kinetic, with a sporty, high-impact feel. Its slanted stance and chunky shapes give it a forward-driving, promotional voice that feels modern and approachable rather than formal.
The design appears intended to deliver maximum impact with a clean, rounded sans structure and an energetic oblique stance. It prioritizes strong silhouettes, simple geometry, and consistent stroke presence to keep words readable and forceful in attention-driven settings.
Uppercase forms read especially strong and compact, while the lowercase maintains a simple, rounded construction that stays legible at display sizes. Numerals share the same thick, rounded logic, with clear, bold silhouettes suited to headlines and large-scale labeling.