Script Edmem 7 is a very bold, narrow, medium contrast, italic, short x-height font.
Keywords: headlines, logos, packaging, posters, labels, friendly, retro, confident, playful, warm, hand-lettered feel, display impact, brand warmth, lively emphasis, brushy, rounded, swashy, compact, lively.
A bold, brush-influenced script with a consistent forward slant and compact proportions. Strokes are full and rounded with smooth, tapered terminals that suggest pressure-driven lettering rather than constructed curves. Capitals show simplified swash forms and looped entries, while lowercase keeps a steady rhythm with tight counters and occasional connecting joins; the overall texture reads dense and energetic. Numerals match the cursive flavor with soft curves and generous stroke weight, maintaining legibility at display sizes.
Well suited for short display copy such as headlines, logos, product packaging, labels, and promotional graphics where a bold handwritten voice is needed. It can also work for pull quotes or social graphics, but is less ideal for long passages or very small text due to its dense stroke weight and tight counters.
The face conveys a warm, personable tone with a touch of vintage sign-painting charm. Its heavy, flowing forms feel confident and upbeat, leaning more casual and inviting than formal or delicate.
The design appears intended to deliver a bold, brush-script personality that reads quickly while still feeling hand-lettered. Its compact, slanted rhythm and swashy capitals aim to add momentum and character to branding and display typography.
The design favors continuous motion and rounded joins, creating a strong horizontal flow in words. Because of the heavy strokes and compact interior spaces, it will hold best with adequate tracking and at sizes where counters don’t close up.