Print Fogum 7 is a bold, very narrow, low contrast, italic, short x-height font.
Keywords: headlines, packaging, posters, social media, kids branding, playful, casual, friendly, handmade, cheerful, handmade feel, friendly tone, playful display, casual emphasis, brushed, rounded, bouncy, compact, lively.
A compact, brush-like print with rounded terminals and a steady, low-contrast stroke. Letterforms lean gently with a lively baseline rhythm and slightly irregular, hand-drawn modulation that keeps the texture organic. Counters are generally open despite the heavy stroke, and many shapes feature soft hooks and tapered joins that suggest marker or brush pressure. Uppercase forms are decorative and looser, while the lowercase stays compact and highly rhythmic for line-by-line reading at display sizes.
Works best for short-to-medium display text such as headlines, packaging callouts, posters, invitations, and social graphics where a casual handmade voice is desired. It can also suit labels and signage that benefit from a friendly, approachable feel, especially when set with comfortable tracking and generous line spacing.
The overall tone is upbeat and personable, with a handmade warmth that feels informal rather than formal or technical. Its energetic slant and bouncy curves give it a conversational, crafty character suited to friendly messaging and lighthearted branding.
Likely designed to mimic an informal hand-printed brush style while keeping letterforms consistent enough for repeatable display typography. The goal appears to be a bold, friendly presence with playful character and quick readability in attention-grabbing applications.
Numerals match the same rounded, brushy construction and read best when given enough size and spacing. The uppercase introduces more flourish than the lowercase, so mixed-case settings can add personality, while all-caps can feel especially decorative and bold in texture.