Sans Normal Ulliv 1 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: body text, editorial, books, magazines, reports, classic, bookish, measured, authoritative, calm, readability, editorial tone, classical texture, versatility, transitional, bracketed, oldstyle figures, generous apertures, open counters.
This typeface presents a classic serif construction with moderate stroke modulation and softly bracketed serifs. Curves are smooth and controlled, with open counters and a steady rhythm that reads evenly in text. Proportions feel balanced rather than condensed, with a normal x-height and clear differentiation between round and vertical strokes. Numerals appear text-friendly, with oldstyle-like forms that sit naturally within running text.
It is well suited to long-form reading such as books, editorial layouts, and magazine articles, where its moderate contrast and open counters maintain clarity at typical text sizes. It can also support reports and branded communications that want a traditional, trustworthy typographic voice.
The overall tone is traditional and literary, conveying a composed, editorial voice rather than a trendy or overtly decorative one. It feels dependable and refined, suitable for content that benefits from a familiar, established typographic texture.
The font appears designed to provide a familiar, readable serif texture for extended text, prioritizing steady rhythm, clear counters, and a balanced contrast profile. Its character suggests an aim for versatility across headings and text while staying rooted in classical typography.
The design shows consistent spacing and a restrained, slightly formal demeanor, with rounded joins and terminals that avoid sharpness. Uppercase forms look stately without becoming heavy, while lowercase shapes maintain legibility through open apertures and clear internal space.