Sans Normal Hamat 12 is a regular weight, narrow, monoline, upright, short x-height font.
Keywords: ui labels, packaging, posters, headlines, signage, friendly, casual, playful, clean, approachable, approachability, simplicity, legibility, modernity, rounded, soft corners, open counters, humanist.
A rounded sans with monoline strokes and softened terminals throughout. The drawing favors simple geometric curves with gentle squaring at corners, giving forms a slightly “pill” feel rather than sharp joins. Proportions are compact and somewhat condensed, with open counters and clear interior space in letters like O, P, and e. Uppercase shapes are straightforward and stable, while the lowercase keeps a simple, single‑storey a and g, reinforcing an informal, contemporary rhythm. Numerals are clean and legible, matching the same rounded stroke endings and consistent stroke weight.
Well suited to interface labels, product packaging, and casual branding where clarity and warmth are priorities. The rounded forms and straightforward skeleton also make it effective for posters, wayfinding, and short headline settings, especially at medium to large sizes where the soft terminals can be appreciated.
The overall tone is friendly and unpretentious, with a mild playfulness coming from the rounded construction and softened edges. It reads modern and approachable rather than technical or formal, making it feel inviting in everyday communication.
The font appears designed to deliver a clean, modern sans voice with extra friendliness, using rounded terminals and simplified letterforms to keep the texture even and approachable. It aims for practical legibility while projecting a relaxed, contemporary character.
The design maintains a consistent curve logic across letters and figures, with minimal contrast and a steady baseline presence. The rounded terminals reduce visual sharpness, helping text feel smooth and easygoing in continuous reading while still remaining crisp in short lines.