Sans Normal Ahdig 15 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, branding, headlines, packaging, signage, friendly, modern, clean, approachable, geometric, clarity, versatility, approachability, modernity, rounded, circular, crisp, open counters, even rhythm.
This typeface is a rounded, geometric sans with smooth circular bowls and consistently even stroke thickness. Curves are prominent and clean, with open counters and a steady, uncluttered rhythm across both uppercase and lowercase. Terminals are mostly straightforward and crisp, while joints stay simple and mechanical, producing clear silhouettes in letters like a, e, g, and s. Uppercase forms feel stable and balanced, and the numerals match the same circular logic, with strong readability and uniform color in text.
It performs well for interface text, product branding, and general-purpose headlines where a clean, friendly voice is needed. The rounded construction and open shapes also make it suitable for packaging, wayfinding, and short-to-medium passages in marketing or editorial layouts.
The overall tone is modern and friendly, combining a precise geometric structure with soft, rounded forms. It reads as approachable and contemporary rather than austere, making it feel suitable for consumer-facing design where clarity and warmth are both desired.
The design appears intended to provide a contemporary, geometric sans that emphasizes clarity and consistency while staying personable through rounded forms. Its restrained detailing suggests a focus on versatile everyday typography that remains distinctive without becoming stylized or decorative.
Round letters (C, G, O, Q) lean into near-circular geometry, and the diagonal-heavy shapes (V, W, X, Y) keep a crisp, symmetrical presence. The lowercase maintains straightforward constructions with minimal calligraphic influence, helping paragraphs look orderly and consistent.