Sans Normal Idduj 13 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, quotes, social media, casual, friendly, informal, playful, approachable, humanize, soften tone, add motion, casual voice, friendly clarity, rounded, soft, handwritten, monoline, slanted.
A slanted, monoline sans with rounded terminals and softly swelling curves that keep the texture even and smooth. Letterforms lean consistently to the right with gently simplified geometry—open bowls, broad curves, and minimal angularity—creating an easy, flowing rhythm in text. Proportions feel slightly irregular in a humanized way, and spacing reads airy, helping the shapes stay clear even with the italic posture.
Well-suited for short-to-medium text where a casual, approachable voice is desired: lifestyle branding, packaging, café/food messaging, posters, pull quotes, and social media graphics. It can also work for simple UI labels or signage when a friendly tone matters more than strict neutrality.
The overall tone is relaxed and personable, with a light handwritten feel that comes across as friendly rather than formal. It suggests everyday communication—warm, conversational, and slightly playful—without becoming overly decorative.
Likely designed to provide an easygoing italic sans that feels human and informal while remaining clean and legible. The consistent slant, rounded terminals, and smooth monoline strokes suggest an intention to bridge handwritten warmth with the clarity of a simple sans.
Capitals are clean and straightforward with rounded construction, while lowercase adds more of the casual voice through single-story forms and soft joins. Numerals follow the same rounded, gently slanted style and feel cohesive with the letters, supporting mixed text without calling extra attention to themselves.