Distressed Kevu 10 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, branding, signage, rugged, industrial, vintage, rowdy, gritty, printed wear, rugged impact, vintage sign, hand-stamped feel, slab serif, chunky, blunted, weathered, inked.
A heavy slab-serif display face with broad proportions and a compact, blocky construction. Strokes are thick and largely monolinear, with blunt terminals and squared, bracketless-looking serifs that read as sturdy and poster-like. The defining feature is the distressed treatment: edges are irregular, counters show nicks and bite marks, and the silhouette looks like worn ink or rough print, producing a lively, uneven texture across lines of text. Letterforms keep a straightforward, upright stance while allowing width and internal shapes to vary, which adds a slightly handmade, stamped rhythm.
Best suited for bold headlines, posters, and short emphatic copy where a rugged, printed texture is desirable. It also fits branding, packaging, labels, and signage that aim for a vintage-industrial or handcrafted print vibe, especially when set large with ample breathing room.
The overall tone is tough and workmanlike, evoking worn signage, rough printing, and utilitarian labeling. Its distressed finish gives it a gritty, vintage-leaning character that feels energetic and assertive rather than refined.
The design appears intended to deliver a strong slab-serif impact while simulating wear from printing, stamping, or age. The goal is legibility with attitude—solid forms paired with deliberate roughness to add character and authenticity.
In paragraph-like samples the roughened contours create a strong dark mass and noticeable texture, making it most effective at larger sizes where the interior scuffs and broken edges can be appreciated. Spacing appears generous enough to prevent the distress from closing counters, but the heavy weight and uneven edges can visually tighten in smaller settings.