Sans Normal Ogso 9 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Nexa' by Fontfabric, 'FS Emeric' by Fontsmith, 'Creata' by Ivan Petrov, 'Breno' by Monotype, and 'Helios Antique' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, modern, punchy, approachable, playful, impact, friendliness, clarity, contemporary branding, rounded, soft corners, geometric, bulky, compact counters.
A heavy, rounded sans with broad proportions and smooth, largely geometric curves. Strokes are consistently thick with minimal modulation, and terminals read clean and blunt rather than calligraphic. Counters are relatively compact, giving the letters a dense, solid color on the page, while curves (C, O, S) stay open and even. Lowercase forms are straightforward and contemporary, with a single‑storey a and g, round dots, and simple, sturdy joins; figures are bold and clear with rounded bowls and stable verticals.
Best suited to display roles where bold, friendly clarity is needed: brand marks, packaging, storefront and wayfinding, posters, social graphics, and punchy editorial headlines. It can also work for short subheads and callouts when you want a rounded, approachable voice with strong impact.
The overall tone is upbeat and approachable, combining a contemporary retail-friendly feel with a slightly playful softness. Its weight and width add confidence and impact, making it feel direct and energetic rather than formal or delicate.
The design appears intended to deliver high-impact readability with a soft, contemporary character—pairing geometric roundness and blunt terminals to create a confident, friendly display sans that holds up well in large-scale typography.
In text settings the face produces a strong, even typographic color and favors headlines and short bursts of copy over long reading. The wide geometry and tight inner spaces amplify presence at larger sizes and can feel visually dense as size drops.