Sans Normal Adrom 18 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Mantey' by Salamahtype and 'Gordita' by Type Atelier (names referenced only for comparison).
Keywords: ui labels, product design, editorial, branding, signage, modern, clean, professional, neutral, efficient, emphasis, clarity, contemporary tone, neutral branding, functional text, oblique, humanist, open forms, rounded terminals, smooth curves.
This typeface is a clean oblique sans with smooth, rounded curves and largely uniform stroke thickness. Letterforms are built from simple geometric shapes with slightly humanist proportions, giving counters that stay open and legible. Curves are generous in C, G, O, and Q, while straight strokes keep a crisp, uncluttered rhythm; joins are smooth and terminals read as subtly softened rather than sharply cut. The lowercase is compact with a straightforward, single-storey a and g, and the numerals are simple and readable with clear differentiation among similar forms.
It suits interface text, navigation, and product labeling where a clean slanted sans is needed for emphasis or hierarchy. It also works well for contemporary editorial subheads, short promotional copy, and straightforward branding systems that want a modern, neutral tone without ornament.
The overall tone feels contemporary and utilitarian, with a calm, businesslike voice. The oblique slant adds motion and emphasis without becoming expressive or calligraphic, keeping the personality restrained and polished.
The design appears intended as a practical, modern oblique sans for clear communication, providing emphasis and forward motion while preserving a simple, legible skeleton across letters and figures.
Spacing appears even and measured, supporting consistent texture in longer lines of text. The italic construction reads more like a true oblique: shapes remain structurally sans and stable, with emphasis coming primarily from the slant rather than dramatic cursive detailing.