Sans Normal Armim 23 is a regular weight, normal width, low contrast, upright, short x-height font.
Keywords: ui text, product design, branding, signage, presentations, clean, neutral, modern, friendly, functional, clarity, versatility, readability, modernity, neutrality, geometric, open apertures, large counters, crisp terminals, even rhythm.
This typeface presents a clean, geometric sans construction with smooth curves and largely uniform stroke thickness. Round letters lean toward circular bowls with generous counters, while straight strokes end in crisp, square terminals. The overall rhythm is even and uncluttered, with open apertures and simple joins that keep forms clear at a glance. Numerals follow the same straightforward, monoline logic, pairing rounded shapes with stable verticals and minimal detailing.
It works well for interface copy, dashboards, and general digital typography where clear letterforms and an even texture are important. It also suits contemporary branding systems, wayfinding and signage, and presentation or marketing materials that call for a neutral, modern sans with approachable proportions.
The tone is contemporary and matter-of-fact, with a friendly clarity that avoids both strict technical austerity and overt personality. Its restrained, tidy shapes give it a dependable, everyday voice suited to information-forward design.
The design intent appears to prioritize broad usability and straightforward readability through geometric structure, open interiors, and minimal ornament. It aims to provide a versatile, modern sans voice that stays out of the way while maintaining a polished, contemporary look.
In text, spacing appears balanced and consistent, supporting smooth word shapes and legible mixed-case reading. The rounded forms and uncomplicated diagonals keep the texture calm, while the clean terminals and open interiors help maintain definition in dense settings.