Print Ikroy 10 is a regular weight, narrow, medium contrast, italic, short x-height font.
Keywords: posters, branding, packaging, social media, apparel, energetic, casual, sporty, handmade, confident, expressiveness, speed, informality, headline impact, handmade feel, brushy, slanted, angular, lively, textured.
A lively brush-script style with a consistent rightward slant and compact, narrow proportions. Strokes show medium contrast with tapered terminals and occasional blunt, ink-like endings that suggest a quick marker or brush. Letterforms are mostly unconnected, with simplified, slightly angular curves and a forward-driving rhythm; caps are tall and gestural, while lowercase remains compact with a relatively small x-height and brisk ascenders/descenders. Spacing is somewhat irregular in a natural way, reinforcing the hand-drawn character and momentum.
Best suited for display use where its motion and texture can be appreciated: posters, event titles, brand marks, packaging callouts, and social media graphics. It also fits sporty or lifestyle applications such as apparel graphics and promotional headlines, especially at medium-to-large sizes.
The overall tone feels fast, expressive, and informal—more like an energetic signature or headline scrawl than careful calligraphy. It reads as confident and sporty, with a modern, streetwise edge that adds motion and personality to short lines of text.
This design appears intended to capture the speed and spontaneity of handwritten brush lettering while staying clear enough for punchy headlines. The narrow, slanted construction and tapered strokes prioritize energy and attitude over formal consistency, aiming for a contemporary, expressive voice.
Distinctive diagonals and sharp joins give many letters a snappy, dynamic profile, while round forms (like O and e) retain a loose, brushed openness. Numerals follow the same gestural logic, staying legible while keeping the same forward slant and stroke taper.