Print Segog 7 is a bold, very narrow, medium contrast, italic, short x-height font.
Keywords: posters, headlines, packaging, stickers, social graphics, playful, casual, quirky, friendly, handmade, handmade voice, casual display, youthful tone, attention grabbing, rounded, brushy, bouncy, soft, organic.
A compact, hand-drawn print style with thick, brush-like strokes and softly rounded terminals. The letterforms lean slightly and show subtle stroke modulation, with uneven contours and a lively, irregular baseline that keeps the texture human. Counters are generally small and closed, and many shapes are simplified and narrow, giving the font a condensed, punchy silhouette. Uppercase forms are tall and simple, while lowercase has a short x-height and compact bowls; numerals match the same chunky, drawn rhythm.
Well suited to short, high-impact copy such as posters, titles, product packaging, labels, and social media graphics where a handmade voice is desirable. It can also work for playful branding accents or callouts, but its dense stroke weight and compact counters favor display sizes over extended text.
The overall tone is warm and informal, with a spirited, doodled energy. Its bouncy proportions and slightly wobbly strokes read as approachable and fun rather than polished or corporate, suggesting spontaneity and personality.
The design appears intended to capture an informal marker/brush-lettered look in an unconnected print style, prioritizing character and visual punch over strict uniformity. Its condensed shapes and bold texture help it stand out quickly, while the hand-drawn irregularities keep it personable.
Spacing appears naturally variable, contributing to an organic cadence in words and lines. The heavy stroke weight creates strong color on the page, making the font feel most confident when set with ample tracking and generous line spacing.