Slab Contrasted Fufu 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Pepi/Rudi' by Suitcase Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, western, collegiate, poster, retro, sturdy, impact, nostalgia, sturdiness, display, blocky, chunky, bracketed, heavy, compact.
A heavy, block-built slab with broad proportions and squared-off serifs that read as thick, integrated terminals rather than delicate add-ons. Curves are generously rounded, counters are relatively tight, and joins are robust, giving the letters a compact, carved-out feel. The lowercase keeps a straightforward, sturdy construction with a single-storey a, a round i/j dot, and a prominent, geometric rhythm; the numerals are similarly chunky with simplified bowls and strong horizontal footing. Overall spacing and letterfit feel tight and dense, optimized for impact rather than airiness.
Best suited to headlines, posters, labels, and signage where a dense, high-impact word shape is desired. It can work well for sports-style branding, western-themed titles, and packaging that benefits from a sturdy, nostalgic display voice.
The tone is bold and assertive, evoking vintage poster display lettering with a western/woodtype flavor and a hint of collegiate solidity. It feels confident and attention-grabbing, with a friendly bluntness rather than sharp aggression.
The letterforms appear intended to deliver maximum visual impact with a classic slab-serif display personality, balancing rounded curves with firm, block-like terminals. The goal seems to be a bold, vintage-leaning texture that remains highly legible at large sizes and in short bursts of text.
The design relies on strong horizontals and heavy slabs to create a stamped, headline-ready texture, especially in all caps. In longer lines, the dense weight and tight counters create a dark, continuous color that amplifies emphasis and presence.