Sans Normal Tamav 1 is a light, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, magazine, branding, packaging, posters, editorial, luxury, fashion, dramatic, poised, elegance, premium, display, impact, high-contrast, hairline, sharp, refined, airy.
This typeface is defined by extreme stroke contrast: hairline horizontals, diagonals, and entry strokes paired with thicker verticals and bowls. Forms are crisp and clean with largely unbracketed, minimal terminals that read as sharp cuts rather than soft joins. Round letters like O and Q are generously open and smooth, while diagonals in V, W, X, and Y taper to fine points, giving the design an airy, delicate rhythm. Lowercase characters maintain a calm, even texture, with thin arms on e, t, and r and a two-storey g that emphasizes the contrast and curvature. Numerals follow the same logic, combining elegant curves with slender connecting strokes and a refined, display-oriented finish.
It is best suited for headlines, pull quotes, mastheads, and brand identities where its contrast and finesse can be appreciated. It can work well in premium packaging and poster typography, especially when paired with a sturdier companion for small captions or dense information.
The overall tone is polished and high-end, projecting a fashion and editorial sensibility. Its dramatic contrast and razor-thin details feel ceremonial and sophisticated rather than casual, with a sense of quiet confidence and visual prestige.
The design appears intended to deliver an elegant, contemporary display voice built on disciplined geometry and pronounced contrast. It prioritizes visual sophistication and sharp detail to create impact in editorial and branding contexts.
The font’s thin strokes create a shimmering texture in running text and make spacing and alignment feel precise and intentional. The sharp apexes and fine cross-strokes are visually striking at larger sizes, while smaller sizes may appear lighter due to the delicate hairlines.