Sans Normal Ulgot 12 is a regular weight, normal width, high contrast, upright, normal x-height font visually similar to 'Leifa' by Identity Letters and 'MC Quirtta' by Maulana Creative (names referenced only for comparison).
Keywords: body text, editorial, ui text, branding, signage, modern, refined, clean, cool, clarity, modernity, refinement, versatility, editorial tone, geometric, crisp, open counters, tall caps, smooth curves.
This typeface presents clean, largely geometric letterforms with smooth, circular bowls and a consistent, upright stance. Strokes show noticeable contrast, with thinner horizontals and heavier verticals, giving the shapes a polished, slightly calligraphic modulation without becoming ornate. Uppercase proportions feel tall and evenly spaced, while lowercase forms keep open counters and clear apertures; the two-storey “a” and single-storey “g” read as disciplined and contemporary. Numerals are simple and well-balanced, with rounded forms in 0/8/9 and a straightforward, vertical construction in 1 and 7.
It works well for editorial typography and general reading where a crisp, modern voice is desired, and it scales comfortably from paragraph text to larger display settings. The clear shapes and open counters also suit UI labels, wayfinding, and brand systems that need a refined but understated type tone.
The overall tone is contemporary and composed, balancing clarity with a hint of sophistication from the stroke contrast. It feels at home in curated, design-forward contexts—confident and neutral rather than playful or informal.
The design intention appears to be a modern, highly legible workhorse with a refined edge—pairing geometric construction with controlled contrast to add sophistication while keeping the overall texture clean and contemporary.
In text, the rhythm stays steady and readable, with clean joins and terminals that avoid decorative endings. Curves are carefully drawn and the spacing appears even, helping longer lines maintain a smooth texture.