Sans Normal Fomov 7 is a very light, wide, low contrast, upright, normal x-height font.
Keywords: branding, headlines, editorial, packaging, ui, airy, modern, elegant, calm, minimal, refinement, minimalism, geometric clarity, modern branding, monoline, geometric, rounded, open counters, clean.
This typeface is a monoline sans with a delicate stroke and generous internal space. Forms lean toward geometric construction: round characters are close to circular, curves are smooth, and terminals are clean and unembellished. Proportions feel expanded with roomy bowls and wide letterforms, while spacing reads even and unforced in text. The lowercase shows a single-storey a and g, circular o, and a simple, straight-sided n/m rhythm; the uppercase uses straightforward geometry with soft curvature (notably in C/G/O/Q) and crisp joins on angled letters like V/W/X/Y.
Well suited to branding systems, fashion or lifestyle headlines, and editorial display where a light, spacious voice is desired. It can also work for UI labels, navigation, and product packaging when set at comfortable sizes and with adequate contrast against the background.
The overall tone is quiet and refined, with an airy, contemporary feel. Its light touch and rounded geometry suggest a design-forward, premium sensibility rather than a utilitarian one, lending text a gentle, spacious presence.
The design appears intended to deliver a refined, minimalist sans voice built on geometric fundamentals, prioritizing openness, smoothness, and an uncluttered reading rhythm. It aims to feel contemporary and elegant while remaining straightforward in structure.
Numerals follow the same clean, rounded logic, with simple, open shapes and consistent stroke behavior that keeps figures visually aligned with the letters. The design favors clarity through openness and smooth curvature over strong emphasis or bold gesture.