Slab Square Sulav 1 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, editorial, packaging, branding, confident, classic, sporty, sturdy, emphasis, impact, editorial voice, stability, display clarity, bracketed, robust, punchy, tight italic, ink-trap hint.
A sturdy italic slab serif with compact, wedge-like slab terminals and subtly bracketed joins that keep the forms crisp rather than soft. The stroke rhythm is even with moderate contrast, and the slant is assertive, producing a forward-driving texture. Capitals are broad and stable with strong horizontal serifs, while lowercase shows traditional italic construction (single-storey a, lively r, and a looped g) and compact apertures. Numerals are weighty and clear, with firm baseline alignment and squared-off finishing details that read well at display sizes.
This style is well suited to headlines, subheads, and pull quotes where a strong italic voice is needed. It can also work for branding and packaging that benefits from a classic-yet-punchy slab serif presence, and for editorial layouts seeking emphasis with clear structure.
The overall tone feels confident and editorial, combining classic newspaper-like authority with a slightly athletic, poster-ready urgency from the pronounced italic angle. It conveys strength and reliability without becoming overly formal, making it feel energetic but grounded.
The design appears intended to deliver an emphatic italic companion with the solidity of slab serifs, balancing traditional italic letterforms with sturdy terminals for high-impact display typography. It prioritizes a strong typographic color and decisive shapes that hold up in prominent settings.
The italic shaping is consistent across the set, with sturdy entry/exit strokes and a restrained use of curvature that keeps counters compact. Serifs stay visually prominent across letters and figures, helping maintain a bold typographic color in headings and short passages.