Print Lidem 2 is a bold, very narrow, low contrast, upright, very short x-height font.
Keywords: posters, packaging, social media, headlines, kids branding, playful, casual, friendly, quirky, handmade, handmade feel, approachability, expressiveness, casual signage, brushy, rounded, bouncy, tall, textured.
A condensed, hand-drawn print style with tall proportions and rounded terminals. Strokes read as marker/brush-like with slightly irregular edges and subtle wobble, giving a lively, human rhythm. Curves are simplified and open, counters are compact, and joints are softly formed rather than sharply constructed. Spacing and character widths vary a bit from glyph to glyph, reinforcing an informal, handwritten consistency rather than strict geometric uniformity.
Works best for display use where personality is the priority: posters, packaging, social graphics, event promos, and short headline phrases. It can also suit labels and informal branding where a friendly, handmade impression is desirable; for longer passages, larger sizes help maintain clarity.
The overall tone is upbeat and approachable, with a whimsical, doodled energy. It feels conversational and crafty—more like a quick handwritten sign than a polished corporate voice—while staying clear enough for short messages and headlines.
The design appears intended to emulate quick, confident hand lettering—condensed and energetic—while keeping letterforms recognizable and consistent enough for practical display typography.
Capitals are notably tall and narrow, creating a vertical, poster-like presence. Lowercase forms are compact with small interior spaces, and the numerals match the same casual, hand-rendered rhythm. The texture stays consistent across letters and figures, making it cohesive in continuous text while retaining a spontaneous feel.