Sans Normal Keduy 5 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Myriad', 'Myriad Bengali', and 'Myriad Devanagari' by Adobe; 'Aspira' by Durotype; 'Avenir Next Paneuropean' by Linotype; and 'URW Form' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, sports branding, posters, advertising, packaging, sporty, energetic, modern, confident, friendly, impact, momentum, clarity, modernity, oblique, rounded, geometric, clean, compact.
A heavy, oblique sans with rounded, geometric construction and smooth, low-contrast strokes. Curves are full and even, with circular counters (notably in O and 8) and softly finished terminals that avoid sharp, calligraphic tapering. Uppercase forms read sturdy and compact, while lowercase shows a single-storey a and g with simple, contemporary shapes. Numerals are wide and punchy with large bowls and clear, open counters, giving a consistent, high-impact texture across text and display sizes.
This font is well suited to headlines and short, high-contrast messaging where a bold, dynamic voice is needed. It can work effectively in sports and lifestyle branding, promotional graphics, posters, and packaging where slanted, energetic typography helps drive attention. In longer passages it will read best with generous line spacing due to its dense color.
The overall tone is assertive and forward-leaning, with a sporty momentum that feels contemporary and upbeat. Its rounded geometry keeps the voice approachable rather than aggressive, balancing strength with friendliness. The slant adds immediacy and motion, suggesting headlines, action, and emphasis.
The design appears intended to deliver a modern, high-impact sans that communicates motion and emphasis through its oblique stance and rounded geometric forms. It prioritizes strong silhouette and consistent stroke weight to stay legible and cohesive in attention-driven settings.
The rhythm is tight and cohesive, with strong black presence and minimal internal detailing, which helps maintain clarity at larger sizes. Diacritics and punctuation are not shown here; the sample demonstrates confident emphasis in mixed-case lines and strong numeral presence.