Sans Other Ubbo 7 is a light, normal width, medium contrast, upright, normal x-height font.
Keywords: children’s media, packaging, posters, branding, social graphics, playful, handmade, casual, friendly, quirky, human warmth, informality, approachability, playfulness, rounded, loose, irregular, open, bouncy.
A casual sans with a hand-drawn construction and gently irregular rhythm. Strokes are smooth but not mechanically uniform, with slightly wobbly curves and subtly varied terminals that give the outlines a natural, pen-like feel. Proportions are generally open and rounded, with simple, uncluttered forms and occasional asymmetries in bowls and joins. The overall texture reads lively and informal rather than strictly geometric, while remaining clear enough for short reading settings.
Well suited to contexts that benefit from a friendly, informal voice—children’s materials, playful branding, packaging, posters, and social or editorial graphics. It works best at display and large text sizes where the handmade details can be appreciated and the lively rhythm becomes an asset.
The font feels approachable and upbeat, with a whimsical, human touch. Its unevenness and soft curves suggest spontaneity and friendliness, lending text a relaxed, conversational tone.
Likely designed to provide a clean, sans-based alphabet with a deliberately human, drawn quality—prioritizing warmth and personality over strict typographic precision.
Uppercase shapes stay simple and airy, while lowercase adds more personality through varied curves and distinctive descenders. Numerals are straightforward and readable, matching the same loose, handwritten logic as the letters.