Cursive Urmes 7 is a bold, narrow, high contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, quotes, friendly, casual, lively, handcrafted, playful, hand-lettered feel, expressive display, modern script, casual warmth, brushy, slanted, textured, rounded, bouncy.
A slanted, brush-pen script with compact proportions and a lively baseline. Strokes show pronounced pressure contrast, with thick downstrokes and finer entry/exit strokes, plus occasional dry-brush texture at joins and terminals. Letterforms are mostly connected in words, with rounded counters, looping ascenders/descenders, and slightly irregular widths that reinforce a handwritten rhythm. Capitals are prominent and gestural, while lowercase remains compact with short extenders and tight internal spacing.
This font suits brand marks, product packaging, posters, and promotional graphics where a personable, hand-lettered voice is desired. It also works well for short headlines, pull quotes, and social media creatives, especially when paired with a simpler sans or serif for supporting text.
The overall tone is warm and informal, with an energetic, personal feel like quick marker lettering. Its bouncy rhythm and textured stroke edges suggest spontaneity and approachability rather than formality.
The design appears intended to emulate modern brush calligraphy in a consistent, usable script, balancing expressive strokes with readable word shapes. Its controlled slant and connected cursive construction aim to deliver a casual, crafted look suitable for contemporary lifestyle and retail contexts.
The texture and contrast make it most effective at display sizes, where the brush detail and tapered terminals remain clear. Numerals follow the same handwritten logic, with soft curves and slight slant to match the script flow.