Sans Superellipse Utgum 3 is a bold, very wide, low contrast, upright, tall x-height font visually similar to 'Eurostile Round' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, ui display, techy, futuristic, sporty, industrial, clean, impact, modernization, tech tone, brand voice, display clarity, rounded, squared, soft corners, modular, extended.
A heavy, extended sans with a superelliptical construction: many curves resolve into rounded-rectangle bowls and terminals, producing a crisp but softened geometry. Strokes stay consistently thick with minimal modulation, and counters are generously open, giving the forms a sturdy, high-impact silhouette. Corners and joins are smoothed throughout, while diagonals remain straight and decisive, creating a clear, engineered rhythm. The lowercase shows a tall x-height and compact ascenders/descenders, keeping text blocks dense and prominent; numerals follow the same rounded-rect logic for a cohesive, display-forward set.
Best suited to headlines and short statements where width and weight can create a bold visual stamp. It also fits branding systems, packaging, wayfinding/signage, and large UI or in-app display text where a rounded-tech tone and sturdy letterforms help maintain clarity.
The overall tone feels contemporary and tech-leaning, with a streamlined, engineered confidence. Its rounded-square shapes suggest modern interfaces, transport, and performance branding—assertive but not harsh, thanks to the softened corners.
The design appears intended to deliver a modern extended voice built from rounded-rect geometry, balancing industrial precision with approachable softness. It prioritizes impact and consistency in large-scale applications while keeping counters open enough to stay legible in bold settings.
Round letters read more like capsules than circles, and terminals frequently end in flat cuts with softened edges, reinforcing a modular, UI-like aesthetic. In the sample text, the strong horizontal presence and compact vertical detailing make lines feel solid and uniform at larger sizes.