Sans Normal Amlaz 14 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Swiss 721' by Bitstream; 'II Increments Sans' by Increments; 'MC Fuildon' by Maulana Creative; 'Astaneh' by Si47ash Fonts; and 'Nimbus Sans Chinese Simplified', 'Nimbus Sans Japanese', 'Nimbus Sans L', and 'Nimbus Sans Thai' by URW Type Foundry (names referenced only for comparison).
Keywords: branding, headlines, posters, ui labels, signage, clean, modern, neutral, confident, utilitarian, clarity, versatility, modern utility, strong presence, geometric, monoline, open apertures, flat terminals, high legibility.
A sturdy sans with largely geometric construction and smooth, round bowls balanced by straight-sided stems. Strokes are consistently thick with minimal modulation, and terminals finish cleanly and flat. Counters are generous and apertures stay open, helping letters remain distinct at display and text sizes. The overall rhythm is even and compact, with simple, unembellished forms and straightforward punctuation-like detailing (e.g., dots and joins) that prioritizes clarity over personality.
Well-suited for branding systems, bold headings, and short-to-medium text where clarity and impact are needed. The clean geometry and open counters make it a practical choice for UI labels, navigation, and signage, especially where quick recognition matters.
The tone is modern and matter-of-fact, conveying a practical, no-nonsense voice. Its weight and solid shapes add a confident presence without feeling ornate, making it read as contemporary and dependable rather than expressive or decorative.
The design appears intended as a versatile, modern workhorse sans that delivers strong presence with uncomplicated, geometric forms. It aims to stay neutral and highly readable, providing a reliable foundation for contemporary editorial, interface, and identity applications.
Round letters like C, G, O, and Q show smooth curves and stable proportions, while diagonals in K, V, W, X, Y, and Z are crisp and assertive. The lowercase maintains clear differentiation between similar shapes, and numerals appear designed to match the same straightforward, high-impact rhythm.