Sans Normal Hubak 7 is a light, normal width, monoline, upright, short x-height font.
Keywords: ui text, product design, editorial, branding, signage, clean, friendly, modern, airy, approachable, clarity, neutrality, modernity, legibility, rounded, open apertures, soft terminals, geometric, minimal.
A clean, monoline sans with gently rounded geometry and a noticeably soft, friendly finish. Curves are built from near-circular bowls and open apertures, while terminals are subtly rounded rather than sharply cut. Proportions are even and uncluttered, with compact lowercase relative to the capitals and a simple, consistent stroke rhythm that keeps counters open and forms legible.
It works well for UI text, product screens, and dashboards where a light, open sans helps maintain clarity at smaller sizes. In print and editorial settings it suits captions, headings, and short-to-medium reading lengths, and it can also support branding and signage that benefits from a modern, friendly neutrality.
The overall tone is contemporary and approachable, with a calm, lightweight presence that feels tidy rather than clinical. Its rounded details and open shapes give it a welcoming, everyday voice suited to modern digital interfaces and casual branding.
The design appears intended to deliver a straightforward, contemporary sans optimized for clarity and ease of reading, using rounded geometry and open counters to keep forms recognizable and comfortable. It prioritizes visual consistency and a gentle tone over stylistic display effects.
The figures follow the same rounded, minimalist logic as the letters, with smooth curves and straightforward construction. Letterforms avoid decorative quirks, leaning on simple geometry and clear internal space to maintain clarity in both display lines and longer text samples.