Serif Normal Lirog 3 is a bold, wide, high contrast, upright, normal x-height font.
Keywords: headlines, editorial, magazines, posters, branding, formal, assertive, classic, authoritative, impact, prestige, readability, tradition, bracketed, oldstyle, calligraphic, sculpted, flared.
This typeface is a high-contrast serif with sculpted, calligraphic modulation and bracketed serifs. Strokes transition from thin hairlines to heavy stems, with pronounced ball terminals and teardrop-like joins in several lowercase forms. The uppercase shows strong, traditional proportions with crisp serifs and slightly flared stress, while the lowercase features lively curves, a double-storey “g,” a two-storey “a,” and a prominent, round i/j dot. Numerals are sturdy and readable, with a distinctive curled “2” and a weighty “8,” matching the overall dense, ink-trap-free drawing.
Well-suited for editorial headlines, magazine titling, and branded typography where a classic serif voice is needed with extra punch. It can also work for short passages such as pull quotes, subheads, and lead paragraphs when set with comfortable line spacing and not too small.
The overall tone feels classic and editorial, with a confident, slightly dramatic presence typical of display-oriented text serifs. Its contrast and bold color give it an authoritative voice that reads as formal and established rather than casual or minimalist.
The design appears intended to deliver a traditional serif reading with heightened contrast and strong typographic color, balancing conventional letterforms with expressive terminals. It aims to provide a refined, authoritative look that stands out in contemporary editorial and marketing contexts.
Spacing appears generous enough for setting in blocks, but the strong contrast and pronounced terminals make it most comfortable at moderate-to-large sizes. The design’s curved details (especially in the lowercase) add personality without breaking a conventional serif rhythm.