Sans Normal Odraj 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Ghosta Neue' by Black Studio, 'Aago' by Positype, 'Lyu Lin' by Stefan Stoychev, 'TT Hoves Pro' by TypeType, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, retro, playful, chunky, impact, approachability, display focus, retro flavor, rounded, soft corners, compact, heavy terminals, poster.
A heavy, rounded sans with broad, compact proportions and softly squared curves. Strokes are thick and even, with minimal contrast and large, dark counters that keep forms readable at display sizes. Corners tend to be subtly eased rather than sharp, giving the shapes a molded, blocky feel. The lowercase shows sturdy, simplified construction with short extenders and a substantial baseline footprint, while numerals are similarly wide and weighty for consistent color in settings.
Best suited to headlines, posters, and large-format messaging where its heavy shapes and rounded construction can carry impact. It also works well for branding, packaging, and signage that need a friendly, confident voice with high visual presence.
The overall tone is bold and approachable, with a distinctly retro, headline-driven character. Its chunky curves and dense rhythm feel energetic and informal, leaning toward playful signage and mid-century display aesthetics rather than neutral UI typography.
The font appears designed to deliver maximum punch and warmth through simplified, rounded forms and a dense typographic color. Its construction favors strong silhouettes and immediate readability for attention-grabbing display use.
The design maintains strong consistency across caps, lowercase, and figures, producing an even, poster-like texture in paragraphs. Tight inner apertures and the heavy weight suggest it will benefit from generous spacing and ample size to preserve clarity in dense text.