Sans Rounded Taru 2 is a very bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, signage, retro, playful, friendly, punchy, poster-ready, attention-grabbing, retro flavor, friendly impact, display legibility, soft corners, ink-trap feel, compact, chunky, high-impact.
A heavy, compact display sans with softly rounded terminals and blunt, sculpted joins. Strokes are thick with noticeable internal shaping that creates small notches and pinched counters, giving an ink-trap-like impression and boosting clarity at large sizes. The forms lean toward tall, condensed proportions with squared-off shoulders and rounded ends, producing a steady vertical rhythm. Numerals and capitals read sturdy and blocky, while lowercase retains the same carved-in construction for a consistent texture across text.
Best suited for headlines, posters, and short-form display copy where its dense weight and sculpted details can be appreciated. It can work well for branding, packaging, and signage that needs a bold, friendly presence, while longer passages will benefit from generous size and spacing to avoid a heavy, dark texture.
The overall tone feels retro and convivial, with a slightly quirky, hand-cut character that reads bold and upbeat rather than strictly industrial. Its chunky silhouettes and softened endings give it a friendly, approachable voice suited to attention-grabbing messaging.
The design appears intended to deliver maximum impact with a warm, rounded finish, combining condensed display proportions with deliberate interior shaping to maintain legibility and add character. It aims for a distinctive, vintage-leaning voice that stands out in branding and promotional typography.
Counters tend to be small and tightly enclosed, which concentrates the black mass and makes spacing and rhythm feel dense. The distinctive interior cut-ins (especially around curves and joins) add personality and help differentiate similar shapes, giving the face a stylized, crafted look.