Sans Superellipse Amlo 7 is a very light, very narrow, low contrast, reverse italic, normal x-height font.
Keywords: headlines, posters, branding, packaging, editorial, airy, eccentric, retro, delicate, playful, distinctive display, space saving, retro modern, light elegance, condensed, monoline, rounded, tall, quirky.
A tall, condensed sans with hairline, monoline strokes and a consistent right-leaning (reverse-italic) posture. Curves are built from rounded-rectangle/superellipse shapes, giving bowls and counters an elongated, softly squared look. Terminals are mostly clean and unflared, with occasional hook-like finishes on letters such as a and t that add character without increasing stroke contrast. Spacing feels compact but readable, and the overall rhythm is vertical and springy, with narrow apertures and long ascenders/descenders.
Best suited to display sizes where its hairline strokes and condensed proportions can read clearly—headlines, posters, logos/wordmarks, packaging, and editorial feature type. It can work for short UI labels or captions in high-contrast settings, but extended body text may feel too light and stylized.
The font reads as light, airy, and a bit offbeat—evoking mid-century display lettering, boutique signage, and playful editorial titling. Its slim, leaning forms feel elegant yet slightly whimsical, creating a distinctive voice that’s more expressive than neutral.
The design appears intended to deliver a distinctive condensed voice with superelliptical construction—combining minimal, monoline drafting with a quirky reverse-lean and gently squared curves for a retro-modern display feel.
Uppercase forms maintain a consistent narrow silhouette, while the lowercase introduces more personality through curled terminals and varied entry/exit strokes. Numerals follow the same tall, rounded-rect geometry, keeping texture uniform in mixed alphanumeric settings.