Cursive Umrak 10 is a regular weight, normal width, high contrast, italic, short x-height font.
Keywords: branding, packaging, posters, social media, invitations, friendly, casual, lively, romantic, retro, handwritten feel, brush calligraphy, expressive display, approachable branding, brushy, looping, bouncy, monoline accents, swashy.
This script features a right-leaning, brush-pen look with pronounced stroke contrast: fuller downstrokes and finer hairline connections. Letterforms are rounded and elastic, with generous loops, teardrop terminals, and occasional swashy entry/exit strokes that keep the rhythm flowing across words. Spacing feels naturally irregular in a handwritten way, and widths vary noticeably between narrow joins and wider, open counters. Uppercase characters are larger and more expressive than the lowercase, with simplified, readable shapes that still keep a calligraphic flair.
This font suits short-to-medium display text where a human, expressive voice is desirable—logos, boutique branding, product packaging, headlines, quotes, and social graphics. It can also work for invitations and greeting-style applications, especially when set with ample line spacing to accommodate its loops and descenders.
The overall tone is warm and personable, like an upbeat note written with a marker-brush. Its sweeping curves and soft terminals give it a slightly nostalgic, boutique feel while staying approachable rather than formal.
The design appears intended to mimic confident brush calligraphy in a clean, consistent digital form, balancing decorative swashes with everyday readability for modern lifestyle and handcrafted-themed design.
The lowercase set emphasizes continuous cursive connections and rounded bowls, while ascenders and descenders are long and fluid, adding a sense of movement. Numerals are similarly handwritten and slightly slanted, matching the script’s contrast and terminal style for cohesive display use.