Sans Contrasted Lerul 3 is a regular weight, wide, high contrast, upright, normal x-height font.
Keywords: headlines, posters, book covers, packaging, branding, playful, whimsical, handmade, storybook, retro, add personality, handcrafted feel, decorative display, friendly tone, retro charm, wedge terminals, flared strokes, calligraphic, quirky, bouncy.
A contrasted sans with subtly flared, wedge-like terminals and lively stroke modulation that gives many stems a calligraphic, pen-cut feel. Curves are open and generously proportioned, with rounded bowls and slightly irregular rhythm that reads as intentionally human rather than mechanical. Several joins and diagonals taper into sharp points, while verticals often swell and thin through the stroke, creating a dynamic texture across words. Overall spacing feels roomy, with a loose, airy color and a mix of geometric clarity and playful unevenness.
Best suited for headlines and short text where its flared terminals and contrast can be appreciated—such as posters, book covers, packaging, and brand wordmarks. It can also work for editorial pull quotes or signage when a friendly, crafted voice is desired. For dense body copy, it will be most successful at larger sizes where the stroke modulation and tapered details remain clear.
The tone is lighthearted and expressive, leaning toward storybook and boutique aesthetics rather than strict neutrality. Its animated terminals and springy forms add charm and personality, suggesting friendliness and a touch of eccentricity. The contrast and sharp tapers bring a faint theatrical flair, making text feel more like drawn lettering than anonymous typography.
The design appears intended to blend sans simplicity with hand-drawn, calligraphic energy—using contrast and wedge terminals to create a distinctive, decorative texture without relying on full serif structures. It prioritizes personality and visual rhythm, aiming for an approachable, boutique display voice.
Uppercase forms emphasize open counters and simple construction, while lowercase shows more personality through tapered descenders and varied terminal treatments. Numerals follow the same drawn contrast, with curvy, decorative shapes that stand out well in display settings. In longer lines, the shifting stroke widths create a distinctive cadence that is visually engaging but more ornamental than purely utilitarian.