Sans Superellipse Tager 7 is a very bold, narrow, medium contrast, upright, normal x-height font visually similar to 'Laqonic 4F' by 4th february, 'Skate' by DearType, 'Neusa Neu' by Inhouse Type, 'DIN Next' and 'DIN Next Paneuropean' by Monotype, and 'Merchanto' by Type Juice (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, logos, poster, industrial, vintage, sturdy, playful, impact, compactness, display clarity, geometric warmth, compact, blocky, rounded corners, soft-shouldered, high-impact.
A compact, heavy sans with rounded-rectangle construction and softened corners throughout. Strokes are thick and largely uniform, with gentle squaring at terminals that keeps counters and apertures tight. Curves tend toward superelliptical bowls (notably in C, O, S, and lowercase e), while diagonals (V, W, X, Y) are chunky and slightly tapered by the overall narrow proportions. The lowercase shows a single-storey a and g, a short-armed r, and a sturdy t with a blunt crossbar; numerals are similarly dense and geometric, designed to hold their shape at large sizes.
Best suited to headlines, display typography, posters, and attention-grabbing packaging or signage where dense letterforms and a strong silhouette are desirable. It can also work for logo wordmarks and short UI labels when space is limited, but extended small-size text may feel crowded due to tight counters.
The font reads loud, confident, and slightly retro, combining industrial solidity with friendly rounded geometry. Its compressed rhythm and heavy color give it a headline-first attitude, while the softened corners keep the tone approachable rather than harsh.
The design appears intended to deliver maximum visual impact in a compact footprint, using rounded-rectangle geometry to keep forms sturdy and consistent. It prioritizes bold legibility and a distinctive, slightly vintage industrial character for display-led communication.
Because of the tight counters and compact interior spaces, the design’s strongest impact is in larger settings where the rounded-rect forms and bold silhouettes are most apparent. The overall texture is dense and even, producing strong word shapes and a consistent typographic “block” on the page.