Distressed Objo 3 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'Allrounder Grotesk Compressed' by Identity Letters, 'Helvetica Now' by Monotype, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, signage, rustic, handmade, vintage, gritty, folk, aged print, tactile texture, rustic branding, authenticity, rough edges, inked, textured, imperfect, worn.
A sturdy, upright serif with a deliberately rough, ink-worn texture throughout the strokes. Letterforms are built on simple, readable proportions with modest contrast and slightly irregular stroke edges that mimic uneven printing or a distressed stamp. Serifs are short and blunt, terminals can look chipped, and curves show subtle wobble rather than geometric perfection. Overall spacing feels stable, while the texture introduces lively variation across counters and exterior contours.
Best suited to display use where the distressed printing character can be appreciated—posters, headlines, logos, labels, and rustic brand identities. It can also work for short editorial callouts or pull quotes when a vintage, tactile feel is desired.
The distressed surface and blunt serifs give the face a workmanlike, vintage tone—evoking letterpress ephemera, old signage, and utilitarian packaging. It reads as approachable and craft-forward rather than polished, with a mild grit that adds character and authenticity.
The design appears intended to deliver a familiar serif skeleton with the visual noise of aged ink and imperfect impression, balancing readability with a deliberately weathered, handcrafted presence.
The texture is consistent across uppercase, lowercase, and numerals, so the distressed effect remains present even at larger sizes. The design stays legible in sentence settings, but the worn edges and speckling become a prominent stylistic feature as scale increases.