Sans Rounded Imdi 2 is a light, normal width, monoline, upright, normal x-height font.
Keywords: ui labels, branding, posters, packaging, children’s media, friendly, modern, playful, clean, approachable, soften tone, modernize, increase friendliness, improve clarity, rounded, soft, geometric, airy, minimal.
This typeface uses a consistent, smooth stroke with fully rounded terminals and corners throughout. Forms lean toward geometric construction—circular bowls, open apertures, and simple, low-detail joins—while keeping a slightly human rhythm in curves and diagonals. Capitals are straightforward and open, with a notably arched “A” and gently curved “M”/“N” structures; lowercase stays uncluttered with single‑storey “a” and “g” and generous interior spaces. Numerals follow the same soft geometry, with curved ends and clear silhouettes that maintain an even, lightweight color in text.
It works well for interface labels, app onboarding, and consumer branding where a soft, modern feel is desired. The clean monoline construction and open shapes also suit short headlines, packaging, and display settings that benefit from a friendly, rounded aesthetic.
The overall tone is warm and approachable, combining a contemporary simplicity with a mildly playful softness from the rounded terminals. It reads as calm and personable rather than technical, with a welcoming, easygoing voice suited to friendly messaging.
The design appears intended to deliver a contemporary sans voice with a distinctly softened, rounded finish, prioritizing clarity and a gentle personality. Its simplified geometry and consistent stroke suggest an emphasis on versatile everyday readability paired with approachable character.
Round dots on “i/j” and the consistently softened terminals help prevent harsh spots in running text. The wide curves and open counters keep small sizes from feeling cramped, while the minimal detailing gives the face a neat, polished rhythm.