Slab Unbracketed Ansu 10 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: headlines, posters, packaging, branding, sports branding, vintage, editorial, rugged, sporty, mechanical, forward motion, ruggedness, display impact, industrial flavor, slab serif, unbracketed, angular, chamfered, ink-trap feel.
This italic slab serif features sturdy, unbracketed serifs and a generally low-contrast stroke structure. The letterforms lean noticeably, with crisp, angular joins and frequent chamfered corners that give many curves an octagonal, cut-from-metal feel. Terminals are blunt and squared, counters are fairly open, and the overall rhythm is driven by straightened curves and consistent, blocky finishing. In text, the slanted forms create a forward pull while the squared serifs keep the silhouette grounded and firm.
It suits short-to-medium headlines where a firm, energetic italic voice is needed—posters, packaging, labels, and branding systems that want a rugged editorial or athletic flavor. The chunky serifs and faceted shapes help it hold presence at display sizes and in bold, high-contrast layouts.
The tone reads vintage and workmanlike, with a sporty, industrial edge. Its sharp corners and squared-off details evoke old editorial display, utility lettering, and athletic or team-style graphics rather than delicate, calligraphic italics.
The design appears aimed at combining the momentum of an italic with the solidity of a slab serif, using squared, chamfered detailing to create a tough, utilitarian character. The consistent angular treatment suggests an intention to feel engineered and historically referential while remaining highly legible in display settings.
Uppercase forms show strong, structured geometry (notably in rounded letters like C, G, O, Q) where curvature is simplified into faceted arcs. Numerals follow the same blunt, engineered logic, staying clear and assertive with prominent slab terminals.