Sans Superellipse Pomar 7 is a bold, very narrow, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, branding, editorial, quirky, playful, retro, punchy, handmade, space saving, personality, retro flavor, display impact, condensed, rounded, soft corners, tall, bouncy.
A tall, condensed sans with softly squared, superellipse-like rounds and gently irregular outlines. Strokes stay broadly even, with rounded terminals and subtly tapered joins that keep the texture lively. Counters are compact and vertical, and curves (like O/C/G) feel more like rounded rectangles than perfect circles. Overall spacing reads tight and efficient, producing a dense, vertical rhythm that stays legible while retaining a slightly offbeat, humanized finish.
Best suited for headlines and short bursts of text where a condensed footprint and strong personality are useful—posters, packaging, brand marks, and editorial titles/subheads. It can also work for signage-style applications where a friendly, slightly vintage feel is desired, but it’s most effective at larger sizes where the quirky geometry can be appreciated.
The tone is energetic and characterful, mixing a retro sign-painter vibe with a friendly, informal bounce. Its narrow, tall proportions and softened geometry give it a playful urgency—more personality-forward than neutral—without tipping into novelty caricature.
The design appears intended to deliver a compact, attention-grabbing sans that blends softened geometric construction with a lightly hand-touched irregularity. It prioritizes distinctive silhouette and rhythm for display use while maintaining straightforward, readable letterforms.
The alphabet shows consistent narrow proportions across caps and lowercase, with modest eccentricities in curve tension and verticals that add charm. Numerals follow the same condensed, rounded-rectangle logic, supporting cohesive display settings.