Script Fisu 1 is a very bold, normal width, high contrast, italic, short x-height font.
Keywords: headlines, branding, packaging, posters, signage, playful, retro, friendly, whimsical, cheerful, display impact, handcrafted feel, retro charm, friendly tone, decorative flair, bouncy, rounded, brushed, swashy, soft terminals.
A very heavy, rounded script with a pronounced rightward slant and lively, brush-like modulation. Strokes move between thick bowls and thinner entry/exit strokes, with teardrop terminals and curled hooks that give letters a buoyant rhythm. Letterforms are compact with generous curves, tight counters, and frequent swashes on capitals, producing a decorative silhouette that reads best at display sizes. Numerals match the same chunky, calligraphic construction, with smooth curves and occasional flourish-like endings.
Well-suited for headlines, logos, and brand marks that want a friendly, vintage-leaning script voice. It works especially well on packaging, café/food branding, posters, and signage where the bold strokes and rounded forms can stay clear at larger sizes, and where a playful decorative texture is desirable.
The font conveys a warm, upbeat tone with a retro, hand-drawn charm. Its exaggerated curves and swashy gestures feel informal and inviting, leaning toward fun, personality-driven messaging rather than restrained elegance.
The design appears intended to deliver an expressive, display-oriented script with bold presence and a hand-crafted feel. By combining chunky curves, high-contrast brush cues, and swashy capitals, it aims to create instant personality and a nostalgic, upbeat impact in short-form text.
Spacing appears intentionally loose enough to accommodate the bulbous shapes, but the strong joins and large rounds can create dense texture in longer lines. Capitals carry the most flourish and visual weight, making them effective for emphasis in short headlines or names.