Print Rusa 7 is a very bold, narrow, low contrast, italic, normal x-height font.
Keywords: posters, packaging, headlines, social media, merchandise, friendly, energetic, casual, playful, retro, handmade feel, high impact, friendly branding, signage voice, quick brush lettering, brushy, rounded, bouncy, slanted, punchy.
A chunky, brush-pen styled script with a consistent rightward slant and rounded, blobby terminals. Strokes feel pressure-painted but remain largely even in thickness, giving the letterforms a solid, poster-like presence. The shapes are compact with soft curves, occasional hooked entries, and simplified joins; many characters appear intentionally unconnected, preserving a handwritten rhythm. Counters are small and openings are tight in letters like a/e/s, contributing to a dense, high-impact texture in text.
Best suited to short, high-impact settings such as posters, headlines, product packaging, and social graphics where a bold handwritten voice is desirable. It also works well for casual branding elements, stickers, and merch, especially when set with generous spacing to keep counters from clogging at smaller sizes.
The font conveys an upbeat, personable tone—like quick marker lettering used for announcements and hand-made signage. Its bouncy rhythm and soft, rounded forms feel approachable and a bit nostalgic, leaning toward informal display use rather than refinement.
Likely designed to capture the look of fast, confident brush lettering—compact, dark, and attention-grabbing—while staying legible enough for punchy phrases. The emphasis appears to be on warmth and immediacy, echoing hand-painted retail signage and informal display typography.
Uppercase forms are assertive and simplified, while lowercase maintains a lively, brushy cadence with distinctive loops and hooks (notably in g, y, and z). Numerals match the same casual, painted construction and read as hand-drawn rather than engineered, reinforcing the spontaneous feel.