Sans Normal Ahbah 17 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'Averta PE' and 'Averta Standard PE' by Intelligent Design, and 'Carrol' by Sarid Ezra (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, friendly, clean, confident, utilitarian, clarity, impact, approachability, modernity, rounded, geometric, compact, open apertures, high contrast-free.
A bold, rounded sans with geometric construction and smooth, continuous curves. Strokes are consistently heavy with minimal modulation, producing an even, monolithic color in text. Counters are generally open and well-defined, with circular and near-circular bowls (notably in O, Q, and 0) and straightforward, squared terminals on many strokes. Uppercase forms feel compact and stable, while the lowercase maintains simple, legible silhouettes with clear separation between similar shapes.
Best suited for headlines, posters, brand marks, and packaging where a bold, rounded sans can deliver immediate clarity and presence. It can also work for signage and UI callouts, especially where short labels need high contrast against the background and a friendly, contemporary feel.
The overall tone is modern and approachable, with a friendly roundedness that softens the heavy weight. It reads as confident and direct rather than expressive or decorative, making it feel practical and contemporary.
The design appears intended to deliver a clean, geometric sans voice with softened corners and strong visual weight, balancing straightforward legibility with a warm, approachable character for modern display and branding needs.
Numerals appear sturdy and highly readable at a glance, with round forms staying close to circular and straight-sided figures keeping a clear, simple geometry. In running text the weight creates strong emphasis and a dense typographic rhythm, favoring short-to-medium line lengths and display settings where impact is desired.