Sans Superellipse Porud 9 is a very bold, very narrow, low contrast, upright, tall x-height font visually similar to 'Arroyo' by Gajana Aslanjan, 'Tungsten' by Hoefler & Co., 'Pariphoom Compressed' by Jipatype, and 'Tusker Grotesk' by Lewis McGuffie Type (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, industrial, poster, condensed, authoritative, utilitarian, space saving, high impact, modern utility, compact headlines, monoline, blocky, compact, vertical, squared-round.
A compact, condensed sans with heavy, monoline strokes and a strongly vertical stance. Curves are built from rounded-rectangle geometry, giving bowls and counters a squared-round feel rather than true circles. Terminals are clean and mostly flat, with tight apertures and counters that emphasize a dense, stacked rhythm. The lowercase follows the same compressed proportions with short ascenders/descenders relative to the overall height, keeping lines visually tight and uniform.
Best suited for headlines, posters, and signage where a dense, high-impact voice is needed within limited horizontal space. It can work well for packaging callouts, sports or event branding, and punchy display copy. For longer reading, it benefits from larger sizes and generous tracking to keep counters from closing up.
The overall tone is forceful and utilitarian, with a no-nonsense, industrial flavor. Its narrow, dark silhouette reads like signage or headline lettering designed to project certainty and impact. The rounded-rectilinear curves add a subtle retro-mechanical character without becoming decorative.
The design appears intended to maximize impact and space efficiency while maintaining a clean, modern sans structure. Its rounded-rectangle construction suggests a deliberate move toward an engineered, industrial look that remains straightforward and highly legible in short bursts.
The compressed forms create strong vertical striping in text, and the tight interior spaces make the design feel weighty even at moderate sizes. Figures match the same condensed, blocklike construction, supporting cohesive numeric emphasis in titles and labels.