Print Apmam 7 is a light, very narrow, low contrast, upright, short x-height font.
Keywords: posters, headlines, packaging, social media, cards, friendly, casual, playful, approachable, hand-drawn, handmade feel, casual readability, friendly tone, informal branding, monoline, rounded, airy, open, quirky.
A monoline, hand-drawn print style with slim strokes and softly rounded terminals. Letterforms are tall and compact, with simplified construction and gentle, organic curvature that suggests marker or pen drawing. Spacing is open and even for a handwritten face, and the overall rhythm is steady while keeping small irregularities that preserve a natural, drawn feel.
Works well for short to medium-length display text where a personable, hand-rendered tone is desired—such as posters, invitations, greeting cards, labels, and social graphics. It can also serve as a light accent face in branding systems when paired with a more neutral text font.
The font reads as warm and informal, with a lightly quirky personality. Its narrow, tall proportions and soft curves give it a youthful, easygoing tone suited to friendly communication rather than formal typography.
Designed to emulate neat, everyday handwriting in an unconnected print style—prioritizing friendliness, quick readability, and a natural hand-made character over strict geometric precision.
Uppercase forms are clean and minimal, while lowercase shapes keep a casual handwritten flavor (notably in the looped descenders and simple joins). Numerals follow the same straightforward, rounded construction, maintaining consistency with the alphabet.